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100 blog postings found
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Lisbeth Calandrino

Challenging a Neighborhood for Change

15May13

I was talking to a friend of mine about his business success.  “I never wanted to be a business person”,  he said, “I just wanted to make people’s lives better.” My friend is a Catholic priest with a large mission.
I started thinking, how do most people go into business and what is their mission or [...]



 
 
Wes Morgan
Wes Morgan writes on:

Sales and the $13.99 Deluxe Stud Finder

14May13

Mark Moyer is ready to present at Washington University, St. Louis. The Knight Center classroom setting is really ideal for a guy who has fine-tuned his skills as a coach and sales trainer at three top-flight St. Louis firms over the last three decades. He is a coach, trainer, speaker and champion of sales professionals [...]



 
 
Lisbeth Calandrino

Consumer, Consumer, Where Art Thou? (Part 2)

11May13

Here are those staggering statistics.

200 million Americans have registered their phone numbers on the FTC’s “Do not call list.”
86% of people skip the television ads.
91% of email users have unsubscribed from a company email that they previously opted into. This is important for us bloggers!
44% of direct mail is never opened.

The number of smart phones [...]



 
 
Wes Morgan
Wes Morgan writes on:

The Moon Pie and Secrets to Success

4May13

Visit Sam Walton’s original retail store location of the in Bentonville (AR). The story of the world’s largest retailer is well documented. Evidence of the humble beginnings is apparent as you peruse the museum full of artifacts. Consider the story of the original marshmallow sandwich, The Moon Pie. Sam Walton took an interest in the [...]



 
 
Lisbeth Calandrino

All You Need Is A Little Paint (Part 2)

26April13

Here are some thoughts about the little things.

Plant some flowers. What’s nicer to welcome the beautiful weather?
Patch up the parking lot, put in some new signage and pull the weeds!
Cut the bushes around your signs, so they can be seen from the highway. You’ve probably been thinking about that for awhile anyway.
Do you have fencing [...]



 
 
Lisbeth Calandrino

All You Need Is A Little Paint (Part 1)

25April13

I’ve just finished reading Gordon Bethune’s book, “From Worst to First”, behind the scenes of Continental’s remarkable comeback. The book was written in 1998, and the principles are still considered best practices in the industry. The book is still interesting and more than interesting, the principles are timely and useful for any business.
Yesterday I was [...]



 
 
Wes Morgan
Wes Morgan writes on:

A Tale of Two Cities

24April13

Having had the pleasure of serving as Vice President of Marketing and Corporate Communications Director at two premiere contractors, I can see the impact culture has on the workforce. One size doesn’t fit all. I have been involved in marketing communications assignments for other A/E/C clients, but it was the eight years I spent at [...]



 
 
Lisbeth Calandrino

You can afford a billboard and not an editor? (Part 1)

15April13

Customer service means getting it right for your customer in every aspect of the transaction, including your written communication. I’m amazed at how many things are sent out with misspellings—including my own, I might add! Sometimes it happens, but it still says a lot about you and your connections with your customers.
While I was driving [...]



 
 
Lisbeth Calandrino

Never underestimate the customer’s reason for buying

10April13

I thought I would share this sign I saw in a coffee shop the other day. Did you notice the prices?
The first thing I said to the person behind the counter was, “Who would pay this much to learn how to knit?”
Her statement to me was, “Only someone who wants to learn how to knit [...]



 
 
Lisbeth Calandrino

The Leadership Jigsaw

6April13

Here are some thoughts on great leaders and leadership skills.

Leaders define the destination and issue an invitation to join in the journey. The road may be tough, but leaders know their job is to provide the skills necessary to negotiate the bumps and the bad weather.
Leaders are mindful that success doesn’t happen overnight. It’s a process of [...]


Tagged as: leadership

 
 
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