How can Google + pages help you create customer loyalty for your business?

Communities show customers “love.” The key to building loyalty is building customer intimacy. To do this you must be consistent with your social media and involve yourself in your customer’s lives. Playing games with customers is one way to engage, but are you really getting [...]

                      
It used to be pretty easy to build loyalty. Give customers rewards, promotions and points, and you’d own them. Not so much anymore.
For years the airlines built loyalty using frequent flyer programs. One might argue that they don’t really reward passengers for loyalty, they reward them for airline segments. It might be smarter to reward customers [...]

Gift cards outsell paper gift certificates by 200% to 1,000%, and that’s money in the bank before you have delivered any goods or services! Check out how the power of electronic gift cards can help your business.

Wallet placement builds brand awareness and customer loyalty
Declining balance keeps cash in the store
Customers spend more and are less price [...]