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48 blog postings found
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Lisbeth Calandrino

Would a “Makeover” Improve Your Customer Service?

1May12

I heard that Larry, the Quaker Oats guy, just got a makeover. The Quaker Oats PepsiCo brand is 134 years old, and Larry is looking a little tired. Since his makeover his double chin is gone and his hair is a little shorter. If you look closely, he looks like he lost about 5 pounds. Just [...]



 
 
Rebekah Peterman
Rebekah Peterman writes on:

Where Service meets the Customer

26April12

What ideas come to mind when you hear the words “Customer Service?” According to Wikipedia, Customer Service is defined as “…the provision of service to customers before, during and after a purchase…A customer service experience can change the entire perception a customer has of the organization.” In other words, it just takes one…one time, one occurrence, one [...]



 
 
Lisbeth Calandrino

Selling is about Passion, NOT about Sales

27March12

                       
The other day, I met a personal trainer who was telling me about her career. She was in great shape and obviously lived her profession.
“I love it,” she said, “but they want me to sell it to people in the health club. In fact they want me to interrupt people who are working out [...]



 
 
Lisbeth Calandrino

If You Knew You Would be Out of Business in a Year, Would You Change?

17February12

                      
The answer to this question seems clear. Of course you would change. The thought that obstacles would not occur in life or business is an unreal idea. Ask yourself, “Can I handle obstacles?” Again we go back to, “What would you do if you knew you couldn’t fail.” Lina Sanchez talks about it in her article [...]



 
 
Lisbeth Calandrino

Is there a woman I can talk to?

2February12

Several months ago, I wrote a blog on how women were no different than men. It was sort of tongue-in-cheek, and it caused quite a stir which is always fun. I’m always on the alert for gender related commercials. There’s a fine line between funny and insulting, and it’s not always obvious. I recently read there are [...]



 
 
Lisbeth Calandrino

10 Tips for Revving Up Your Business for the New Year

26January12

Based on my conversation with Rebecca Marion Flach, Vice President of Membership and Communication for the Retail Council of New York State, here are some ideas to explore for implementation in your business in 2012.

Have an open mind. Start thinking, what are others doing that are bringing in customers? Are these good ideas for my [...]



 
 
Lisbeth Calandrino

“What’s Going on With Retail?” Interview, Part 2

18January12

Here’s the continutation of my interview with Rebecca Marion Flach, Vice President of Membership and Communication for the Retail Council of New York State.
————-
How is technology affecting retailers?
For the last two or three years, we have been talking about the use of social media including Twitter, Facebook, and Google Places. Many of our members have [...]


Filed under: Q & A|1 Comment

 
 
David Brown
David Brown writes on:

Social Media’s Impact on Your Firm’s Bottom Line

13January12

Social media seems to be everywhere these days.  More than likely you are using it to stay connected with friends and family, post pictures of your vacation and organize your class reunion.  So why does your firm need to be a part of social media, and how could it possibly benefit your firms bottom line?
To [...]



 
 
Lisbeth Calandrino

“What’s Going on With Retail?” Interview, Part 1

5January12

                      
People seem to be out shopping, and the retail news seems to be positive. Could it really be true? I decided to call, Rebecca Marion Flach, Vice President of Membership and Communication for the Retail Council of New York State.
As Vice President of Membership and Communication for the Retail Council, exactly what do you do?
I’m [...]


Filed under: Q & A|0 Comments

 
 
Wes Morgan
Wes Morgan writes on:

The CEO and Customer Satisfaction

27December11

We hear a lot about companies who strive to earn repeat business by exceeding customer expectations and delivering tremendous value. Still I wonder. Here are four Chief Executives. Tell me if you think they have happy and loyal customers.

Hard Goods Manufacturer Co. – The Mighty Kwinn CEO bends over backwards to listen to his customers. [...]



 
 
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