After a grand-slam demonstration at the May 2012 edition of the NY Tech Meetup, an amazing startup named Aereo has begun what might be considered a takeover bid for the single largest advertising space in the world- the television. 
 Teeny-tiny TV Antenna
Using an incredibly small antenna as a remote source (these tiny marvels are physically located in [...]

Mr. Zuckerberg caused quite a stir this week when he showed up on Wall Street wearing his hoodie. Many saw it as a sign of rebellion or that Mark doesn’t really care. When I grew up, we dressed up to go to church, get on an airplane or go to school functions; that’s just the [...]

I am not a person to just sit on the sidelines when it comes to anything. Those that know me well would always ask how I can be so involved and my response is “How can you not?” With it being so easy to “connect” with people through social media platforms, of which I am a [...]

                       
                                Pat Ripley, presenter from e-commerce VT
Recently, I attended an advanced social media workshop presented by Pat Ripley, State Broadband Adviser and e-commerce liason to the VtSBDC. He provides workshops like this around the state to large and small communities helping Vermont businesses with their web presence, social media and media marketing efforts.
Pat shared both basics and best [...]

Several months ago, I wrote a blog on how women were no different than men. It was sort of tongue-in-cheek, and it caused quite a stir which is always fun. I’m always on the alert for gender related commercials. There’s a fine line between funny and insulting, and it’s not always obvious. I recently read there are [...]

Necessity is the mother of invention.  It’s true.  The world is slowly emerging from the Great Recession and we’re seeing a paradigm shift.  How business will be done in the future has changed.  The business world is wiping the slate clean and developing new rules of play.
In this new marketplace is great opportunity.  Individuals in [...]

The single largest question that inevitably arises when business owners see location-based social networks in the media is “What’s in it for me?” Beside the obvious opportunity for distributing digital versions of simple offers (i.e. coupons), there are more subtle ways to work the system.
Part of this equation is the understanding of the differences between [...]

It seems that when times are tough, businesses go looking for new customers; the  cost of acquisition can be quite high. If you want to know how much it costs, just take the cost of your ads and your commercials and divide by the number of people who buy from you. Don’t fool yourself by counting [...]

I am sharing with you today the results of the recent Strategic Workplace Survey I conducted earlier this quarter. Thanks to all of you who participated! I did the survey to do a number of things. I wanted to test out the surveymonkey.com online survey process with a goal of shedding light on issues shaping the design and operation [...]

 
What do interior designers do to keep in touch with their customers?
I decided to talk with one of my favorite people and friend Karla Shone, A.S.I.D. designer and showroom manager for EF Marburger Fine Flooring in Fishers, Indiana. I met Karla at a Mohawk University seminar I was conducting several years ago. I told her about our new [...]